Utilize one of the largest square footage advertising areas available in your arena. When you have empty seating sections, you can offer your sponsors a grand advertising solution and cover the vacant seating section with Bleacher Banners. Whether you choose an image of a crowd of people, or a huge corporate icon to display, your Bleacher Banner will most definitely look better and probably be more profitable than empty seats. Bleacher Banners not only maximize your advertising impact, but may also protect and extend your seating investment.